This is HOW
Your Business
Can GrowThis Year
The information below will increase your company's online visibility and drive new qualified buyers to your business!
83% of consumers search Google BEFORE buying from a LOCAL BUSINESS.
When a potential customer searches Google for the products and services you offer… If they can’t find you they can’t buy from you.
QUESTION:
How Do You Improve Online Visibility?
ANSWER:
Improve Your ONLINE RANKING FACTORS!
A business’ online visibility is determined by how it is performs in eight (8) different categories (or signals) that are then weighted by importance and aggregated in search results. These eight individual signals are called: ONLINE RANKING FACTORS
Ranking Factors Defined
Google Business Signals (weighted 36%)
Includes Proximity, categories, keywords in business title, Google Business Profile, etc.
Review Signals (weighted 17%)
Includes Review quantity, review frequency, review quality, review diversity, etc.
On-Page Signals (weighted 16%)
Includes Presence of NAP, keywords in titles, domain authority, etc.
Link Signals (weighted 13%)
Includes inbound anchor text, linking domain authority, linking domain quantity, etc.
Behavioral Signals (weighted 7%)
Includes Click-Through Rates (CTR), mobile clicks to call, check-ins, comments, etc.
Citation Signals (weighted 7%)
Includes IYP/aggregators, NAP Consistency, citation volume, citation authority, etc.
Personalization Signals (weighted 5%)
Includes Customer experience, unique approaches, tailored content, etc.
By analyzing your local marketplace and the health of your current online presence we can give you a customized path to consistent, reliable growth!
One of the best ways to improve your online visibility is to get your business included into the Google Local 3-Pack!
The Google Local 3-Pack is a list of the three companies Google ranks most trustworthy or relevant to be displayed for the products and services they offer.
5 TIMES MORE VISITORS than their competitors!
How do you get your business
in the Google Local Pack?
Let us show you the simple steps during a FREE Online Visibility Analysis with one of our online experts! (valued at $400)
In the past, business owners could rely on traditional marketing strategies that were effective for decades.
But those days are past.
Before the Internet and before everyone had mobile devices, consumers discovered businesses, products and services through a simple 3-step process, or NOTICE > BUY > DECIDE
First, they would need to NOTICE an ad on the radio, in a news paper, or on a mailer, billboard, or TV. Then they would BUY from a brick and mortar store, mail order or door-to-door salesman. After the purchase the customer would try the product and “DECIDE“ if their purchase was a good or bad and share their opinion with others, which is called “word-of-mouth marketing.”
The current buying decision model now has an extra step called RESEARCH. The new research step has been inserted between the Notice and Buy steps. The current model looks like this:
NOTICE > RESEARCH > BUY > DECIDE
But here’s the catch, the BUY decision is now made during the RESEARCH phase. So the BUY step is now just the transaction, the decision to buy has already been made at the close of the RESEARCH step. The DECIDE phase also comes into play as it now influences those who are earlier in the in the RESEARCH phase.
Those in the DECIDE phase can quickly influence potential customers in the the RESEARCH phase by leaving a negative review, which magnifies the importance of taking action to protect your brand online, manage online reviews of your products and services and interact on social media platforms.
OR
If you had a toothache, would you ever schedule an appointment with an “one-star” rated dentist, like the one listed above?
No one would!
GOOD REVIEWS actually drive new customers to your business, check out these statistics:
92% of people are more likely to become a
customer after reading POSITIVE reviews online
And bad reviews will damage your business.
has convinced them to AVOID a business.
So what does your business need to start doing now to begin receiving more 5-Star reviews?
We look forward to sharing with you the simple steps you can take to attract more 5-star reviews now!
Schedule a FREE Online Visibility Analysis with one of our online experts to get started.
VERY!
We can show you how to take full advantage of your
Google Business Profile!
Schedule a consultation with our online experts to learn how to leverage Google to grow your business!
According to Localeze, more than 75% of searches done on a mobile phone result in a local purchase!
73% of consumers said they lost trust in a business when their online information was incorrect.
Let us show you how you can quickly and easily update your business information across the Internet, to protect your online presence and brand.
Plus, we will show you how you can position your business be to found wherever qualified potential customers are searching, whether by text search, voice search, or even a Google or Apple map search.
Schedule a consultation today!
Social Media has become a critical aspect of online visibility. In fact, in the 4 STEPS TO A SALE diagram below Social Media plays an important part in 3 of the 4 steps in the sales process.
73% of consumers said they lost trust in a business when their online information was incorrect.
Let us show you how you can quickly and easily update your business information across the Internet, to protect your online presence and brand.
Plus, we will show you how you can position your business be to found wherever qualified potential customers are searching, whether by text search, voice search, or even a Google or Apple map search.
Schedule a consultation today!
In Conclusion…
As a business owner, it’s crucial to take the necessary steps to address your Online Ranking Factor weaknesses and improve your online visibility. With the ever-increasing competition in the digital landscape, you need to stand out to attract more qualified, ready-to-buy consumers to your business. By taking action now, you can improve your online presence and gain an edge over your competitors, increasing revenue and business growth. So, invest in your online visibility today, and start reaping the benefits tomorrow!