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    Category: Guide

    Setting Up Google Search Console in the Executive Report

    We are happy to bring SEO reporting to your Executive Report through Google Search Console! In this article, you will learn why SEO is relevant…

    Aaron April 7, 2021

    SMB Online Leader Bundle – Overview

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    Blue Market Website Launch Checklist: 12 Essential Steps to Setting Up Your Website

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    The Basics of Online Advertising

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    Getting Started With Your E-Commerce Website

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    How to set up an online store

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    Why Your Website Needs an SSL Certificate

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    How to Respond to Negative Reviews

    Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review…

    Aaron August 23, 2018

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    Forum Description

    Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer, but all the sets of eyes that come afterward. Seeing a business handle a particularly challenging review online suggests that management is proud of their business, and willing to go the extra mile to maintain their reputation! Make potential clients see the light with these four steps: apologize, promote, get offline, keep it simple.

    How to respond to negative reviews

    1. Apologize and sympathize

      The first step towards fixing a problem is acknowledging that one occurred. Regardless of what happened, a simple apology and sympathy for your customer’s experience goes a long way.
    2. Promote

      So the famous crab cakes weren’t up to par the day this particular customer visited. If they’re what you are known for, why not reiterate that? “Our crab cakes are usually a hit, we’re sorry to hear that they weren’t up to par when you visited!”
    3. Move the conversation offline

      Don’t open a can of worms. Keep the lid on tight by offering the reviewer the chance to reach out via phone, email or both.
    4. Keep it simple

      Avoid specifics and don’t ask questions. Those conversations are much better served in a space away from the prying public.
    One last pro tip: leave your business name, location and category out of this. You don’t want your negative reviews showing up in search!
    Now that wasn’t so bad, was it? You can use software to pull in your reviews from all over the web so you can respond quickly. And if you don’t have time, seek out our Digital Agency services to do it for you. Not only do we guarantee expertise, we guarantee it in a hurry: we respond to reviews as soon as our software pulls them in!

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