16 Website SEO Musts for a Higher Search Ranking
Search engines strive to create the best user experience possible, providing the most relevant, useful information based on the user’s search terms. If they didn’t,…
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How to Perform a Local SEO Audit for Your Business in 12 Steps
Businesses on page 2 of the SERP might as well not exist. It sounds harsh but it’s simply the reality that we all need to…
Understanding and Optimizing Your Website Speed
What is Page Speed? Page speed is the amount of time it takes for the content on a website’s page to fully load. In a…
An Introduction to Digital Advertising Metrics
Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s success. If you aren’t tracking advertising efforts correctly, you’ll never…
The Dos and Don’ts of Customer Service
Everyone can recall a time when they’ve received excellent customer service. Whether it was the clerk who was extra helpful or the hotel staff who…
Improving Your Local Search Ranking With Data Aggregators
Data aggregators run the world. The world of local search, any way. Data aggregators supply information to major search engines like Google, which means that…
5 Steps To Becoming an Instagram Sensation
300 million—the number of people on Instagram every single day. Businesses are taking advantage of Instagram by using it as a resource to gain popularity…
How to Reach Your Audience With Digital Advertising.
Digital advertising comes in many different varieties, including display advertising (those web banners next to your favorite Youtube videos), sponsored ads (such as those on…
Why Your Business Should Want More Reviews on Review Sites
The importance of responding to customers online could not be more prevalent as reviews continue to grow more than ever before. Aside from the fact…
7 Social Media Tactics for Businesses That Struggle With Social
A strong social media presence is one of the best ways to be heard, and businesses are no exception to this rule. Forget the doorstep;…